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Like any other business, your photography business requires good marketing and a strategy to help increase its revenue. 

 

One of the most important lessons I learned early in my photography career was that to be a commercially-successful photographer, you cannot just be a good photographer. You need to view your photography as a business.

 

That means being proactive in promoting your work and marketing yourself to potential clients, which is even more critical these days when there is so much competition out there. To help your business grow, you need to start thinking like both a photographer and a marketing manager. These marketing ideas will help you get into that frame of mind.

Marketing Plan Ideas For Photographers

SKU: MPM022
$14.50Price

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    I love getting to know people around the world. 

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    © 2025 Mark Paulda.  A Division of markpaulda.com

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    Mark Paulda, a highly acclaimed travel photographer, has a passion for helping fellow photographers achieve their goals. Considered a photography mentor, he offers personalized one-on-one sessions to teach the ins and outs of making money and succeeding in the photography business. He also provides valuable guidance on self-promotion and marketing strategies specifically tailored for photographers. Through his expertise, you can learn the best practices for marketing your photography, setting up a successful business, and mastering the art of photo composition through the top online photography classes available. With his online photography academy, you can unlock the secrets of photo composition and the art of seeing, all while gaining a deep understanding of the business side of photography. As a Grammy Award finalist for Best Album Art for a Music CD and a three-time best-selling author of photography books, it's no surprise that Mark Paulda is renowned as one of the top photography mentors today and his online photography school is hailed as one of the best in the industry.

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